Star Micronics Approx.15 min (14 slides) Confidential May. 16th, 2017
Koji Miura <Section> Small Printer Dept. R&D Sec. Business Development <Engineering> Embedded programing, Middleware(Driver) program, Web programing
66 Years of Innovation Introduction of Star Micronics Proactive overseas experience : 積極的な海外展開 7 countries 17 bases : 7カ国17拠点
<Automatic Lathes> <Small Printers> <Precision Products> Automatic Lathes : 30% share Precision Products : Unique products
No. 2 No. 1 Legacy POS Mobile POS Printer Share *Worldwide Manufacture 7.5 million (7,500,000) *USA / Japan
Success Story Confidential
Farmers Market, Flea Market Ebay, Mall Kiosk Garage Sale, DIY Consumer Key Point is mPOS POS Market Pyramid Corporate Stores Franchise Shops Multiple Local Shops Single Shop Farmers Market, Flea Market Ebay, Mall Kiosk Garage Sale, DIY Consumer Traditional POS mPOS Market has been generating here. PC- POS mPOS 図の通り、Tier(マーケット層)がある程度わかれている。 mPOS市場は、これまでのPC-POS市場(※1)からECR(※2)の利用層、更には全くIT機器を利用していない顧客層を中心に新たに誕生している。 (※1) (※2) ECR mPOS Potential Market mPOS Potential Market 7 2
WebPRNT, PassPRNT, AllReceipts Why Successful ??? What makes Star No.1? Keeping up with the trend of Smartphone/Tablet market 1st IN ! Many Innovative Solutions to mPOS Market! MFi Certified Printers to the market at first stage ! Multiple Lineups (12 lineups) Easy-to-use SDK is available for Free ! Easy Setup ! (User Friendly Utility / All-in-one Package) Original Software services such as WebPRNT, PassPRNT, AllReceipts Webプリント 簡単な説明 (プリンタ専用言語を学ぶ必要無い)。 Apple認証=iOSを取得し、多彩なラインアップ Star Printer becomes the De-Facto standard in mPOS market ! We need to expand it to the World Wide market ! 8 2
Why Successful ??? What makes Star No.1? STAR SDK Support all main models and I/F. Support not only “API” but also plenty of “Source Code” . Support “Swift”. 図の通り、Tier(マーケット層)がある程度わかれている。 mPOS市場は、これまでのPC-POS市場(※1)からECR(※2)の利用層、更には全くIT機器を利用していない顧客層を中心に新たに誕生している。 (※1) (※2) 9 2
Hardware IFBD-HE07X Why Successful ??? What makes Star No.1? STAR WebPRNT Web App in web server Apatch, IIS + ruby, PHP, PERL, etc Wi-Fi HTML / JavaScript Star Line XML / HTTP HTML / JavaScript Ethernet Translation Access point StarLine XML / HTTP Translation Hardware IFBD-HE07X 10
Why Successful ??? What makes Star No.1? STAR WebPRNT Web App in web server Apatch, IIS + ruby, PHP, PERL, etc WiFi/3G/4G HTML / JavaScript HTML / JavaScript Translation Ethernet Star Line Bluetooth Tablet Bridge 11
Size/Specify a printer Why Successful ??? What makes Star No.1? STAR PassPRNT Call PassPRNT Print layout(HTML) Size/Specify a printer Status Check Send the print data Call Dev. App Print completion Status/Error Print completion 0. The Developer makes the print layout by HTML. 1. The Developer’s App call PassPRNT by URL scheme. 2. The App sends the print layout and specifies the print size, the printer type and so on. 3. PassPRNT converts the print layout into the raster data and performs print processing. 4. After finishing the process, PassPRNT call the App by URL scheme. *Process “2” can be set by PassPRNT (The user can set these items.) 12
Digital Receipts is provided by AllReceipts Service Why Successful ??? What makes Star No.1? STAR AllReceipts Digital Receipts is provided by AllReceipts Service 13
5. Current Situation / Our Wish AirPrint Support 5. Current Situation / Our Wish Wireless LAN USB-A USB-B LAN USB-A 14
Thank you.